New York City, USA
Through a process relative to a startup, in initial designs for the website were implemented and changed further down the line after the primary focus had been met. Working with a global development team, the site, quote flow and app were all built using an agile process.
Allowing customers to easily access their account to see their driver report including details of earnings and hours worked that month, as well as what their insurance premium would be, upload photographic proof of mileage, connect rideshare accounts, claim rewards and refer others for discounts.
I designed and built the Stable emails, carrying the brand through this medium successfully.
As a start up, I was also tasked with creating a brand identity for Stable. Taking ideas from the theme of a safe and secure environment, the colours and shapes convey this while also being trustworthy.
A style guide and design system was created outlining how the visual identity of the Stable brand should look and work.